Top Career Experts to Follow on Social Media

Career Expert #3: Miriam Salpeter

Miriam Salpeter is a social media strategist, job search coach, speaker, author and founder of Keppie Careers, a consultancy serving businesses and job seekers. Forbes named Miriam’s blog a “best career resource” and CNN called her a “top 10 job tweeter you should be following.” Follow Miriam on Twitter, Facebook, and Google+.

Miriam uses Twitter to connect her followers with the latest from her blog, as well as for communicating directly with job seekers who reach out to her on social media. Follow her and ask her a question!

What She Posts

Use social media to get a job http://t.co/6h9S6PVV4v

— Miriam Salpeter (@Keppie_Careers) June 25, 2014

Miriam’s Expert Career Advice

What is the best advice you could give to a job seeker today?

1) Create an online identity designed to magnetically attract the type of person who may hire you. 2) Identify your expertise. 3) Determine where your potential employer may look for you online. (LinkedIn, Facebook, Twitter, other online groups, etc.) 4) Incorporate key words (words people will use when they search for someone with your expertise) in your long and short bios. Don’t forget, even Facebook has a professional information section. 5) Find online communities and engage and interact with them via social media tools. Perhaps LinkedIn groups will be a good outlet for you. Other resources: Google+ communities, Facebook groups and Twitter chats. 6) Consistently demonstrate your expertise and contribute to these online networks; you’ll grow your networks as a result. Statistically, the majority of jobs result from referrals. The more referrals you can attract, the better off you’ll be!

How do you stay updated in the career advising/HR industry?

I follow key experts via social media to keep up-to-date on the career and HR fields. In addition, since I write for U.S. News & World Report and AolJobs.com, I receive a lot of information about tools and resources for the job seeking community from agencies and content creators.